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Kevin E. Patterson

Kevin is a consumer campaign manager in Intel Americas, creating integrated marketing programs for technologies beyond the PC and for techsetter audiences. His campaigns have included broadcast TV, digital signage, and online media. In his 12 years with Intel he has been an enterprise campaign manager, founding an IT community with members in over 160 countries. That community is now known as the Intel IT Center, which earned him an Intel Marketing Excellence Award. He also co-created/piloted a measurement for online advertising which earned a 2011 ARF Ogilvy Award, also now deployed globally. Previously, he worked at marketing agencies for clients such as The World Bank, Lexus, GE, and Ford. He has a Master's Degree in English Lit and is a comic book geek.
RECENT BLOG POSTS

Science Fair and Square: Presentation Tips for Young Einsteins (And Their Parents!)

Just suppose…hospital cafeterias can be more germ-ridden than kiddie arcades.  Canine saliva doesn’t kill general bacteria.  The “5 second rule” doesn’t apply.  Sleep deprivation eases PTSD.  Spices could help the food industry’s fight against bacteria-related illness.    These were just a few of the research findings posited by students in the 2013 Arizona Science and Engineering Fair... Read more >

Tomorrow Project USA Inspires the Future of Green

Tomorrow Project USA, sponsored by Intel, challenges college students to envision the beauty of green: a fact-based, thoughtfully optimistic future powered by sustainable living, renewable energy and game-changing technologies.   Tomorrow Project USA is calling for submissions of short stories and non-fiction essays between 3,000 and 5,000 words for its upcoming “Green Dreams” anthology. The Tomorrow... Read more >

One for All and All-in-One: My Life With the AIO

When they let the marketing guy test drive systems from an Intel demo lab one of the things my non-engineer’s eye can gauge is intuitive design.   There is no “unboxing” because the device (PC, tablet, etc.) has long since been unboxed.  There’s no owner’s manual or other documentation, so I naturally come to any... Read more >

Tomorrow’s Hieroglyphs: Busting Disciplinary Silos with Sci-Fi

We are all in the gutter, but some of us are looking at the stars. -Oscar Wilde An assistant English professor, an engineering professor, and a literary luminary don’t walk into a bar.  Being self-professed geeks,  they instead have a discussion before an intimate gathering of scholars and fans.   The punchline to this non-joke is... Read more >

Gamers “Game On” with Intel at Pax Prime

It would have been hard to miss Intel at PAX Prime (Seattle, August 31-September 2), one of the largest gaming festivals in the US, with exhibit locations on the 3rd, 4th, and 6th floors.   Hands-on demos of Intel-based technology included desktop and mobile systems, boards, solid state drives (SSDs), all-in-one PCs (AIOs), and Ultrabooks.  Intel-sponsored PAX Freeplay PCs featured nearly 30 new games.     ... Read more >

60 Minutes to DIY Digital Content: A Momentary (Time) Lapse

momentary lapse Skyscrapers are built, the sun rises and falls, flowers open … and it happens in seconds, using time-lapse photography. Maybe you’ve looked at sublime time-lapse films like this, seen digital content creator contests like Intel Momentary Lapse, and think “that’s not me, that’s the province of enthusiasts and pros.  I don’t have that special hardware/software... Read more >

The Devil Went Down to Irvine: Scenes from the Diablo(R) III launch

IMG_9430 The 11-year wait is over. Last night Intel and select PC makers supported Blizzard’s successful midnight launch of Diablo(R) III in Irvine, CA. Diablo III is the most pre-ordered game ever on Amazon* (per International Business Times*) and today’s news reports cite continued overwhelming demand. Intel helped Blizzard bring Diablo III to life via the... Read more >

Judgement Day: Arizona Science and Engineering Fair

Beyond the baking soda and vinegar volcano: Some of the very cool Elementary School projects at ASEF What is the effect of elevation on heart rate and blood pressure? What are the energy savings of fiber optics? Can cockroaches learn? You might be smarter than a fifth grader, but the hundreds of Elementary Division (5th and 6th grades) tackled some meaty questions this week at the 2012 Arizona Science and Engineering Fair... Read more >

The Hunger Gamification: The Grandkids are Alright

“The grandchild is more important than the child.” So goes a Southern Asia expression that asks you to take the long view of your place in the world. As envisioned in today’s sci-fi, the future can look rather bleak for those grandchildren. I thought of it especially this weekend as I both saw “The Hunger... Read more >

CES Postscript from the Future

P1040133 As attributed to Freud, sometimes a cigar is just a cigar. When it comes to the future of data as explored by Intel Futurist Brian David Johnson, and Intel General Manager Compute Continuum Peter Biddle, sometimes a fire hydrant signifies more than a fire hydrant. CES 2012 is over, the major news stories filed (see... Read more >