Marcia Hansen

NYC: #LookInside Ultrabook & See Project Runway Winner @michelleiswell

The Experience Intel booth was packed yesterday for Project Runway winner Michelle Lesniak Franklin as she talked about how technology such as the Ultrabook, has transformed her work process.

michelle lesniak franklin

It used to be that she would put together a mood board as a source of inspiration, but she found that the stacks of paper and things clipped to a regular bulletin board would fly off if she had to leave the studio with it.

Now she can use technology to create a series of images that are her design inspirations. She flipped through several images and showed us how she was inspired to create a yellow spring dress (below).

michelle lesniak franklin lookinside

Today is the last day for Experience Intel in New York. Come out to Look Inside all the latest Ultrabook devices and see Michelle at 3:00 p.m.

Marcia Hansen

About Marcia Hansen

Marcia works as a digital storytelling marketing strategist for iQ and the Intel digital newsroom. She joined Intel in July 2010 after her pioneering work in social media at Allstate Insurance. She loves words, movies, photos, and world travel. Marcia holds an M.A. from the University of Missouri where she completed a thesis on digital literacies.

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