Kevin E. Patterson

PC Relief for the Mom Blogger

How old is your PC?

If your household is like thirty-two percent of the USA, your PC is four or more years old.

Technology has changed quite a bit in those four years, including convertible laptop/tablets, and touchscreen PCs becoming more mainstream experiences.  You can also get a new computer that delivers amazing gains in performance for about $200 less than you probably paid for comparable PC four years ago.

A contest sponsored by Lunchbox, a digital shopper marketing agency, provided Moms with an opportunity to refresh to new PCs.  Lunchbox reached out to influential Mom and savings bloggers and their audiences, asked them to visit the Intel PC refresh page on Walmart’s website, select a qualifying system, and explain why they’d want this model on sites like www.momdot.com. Winners were chosen at random, and the tone of comments back were like this one from the Stories of Kel blogspot …

 

Trisha of MomDot.Com shared her recent PC upgrade to a Windows 8, touch-enabled Lenovo system.   In order to increase her on-the-go productivity, after 11 years and a few repairs, she decided it was time to let go of her old PC.  (Trisha notes on her blog “My personal laptop in post was not provided or paid for by this promotion.”)

Check out Trisha’s full write-up:

Nine PCs will be given away, and Lunchbox will contact winners.  Good luck to all who participated!

Contest terms and conditions (contest is over) 

Visit Walmart PC refresh website

 

 

 

Kevin E. Patterson

About Kevin E. Patterson

Kevin is a consumer campaign manager in Intel Americas, creating integrated marketing programs for technologies beyond the PC and for techsetter audiences. His campaigns have included broadcast TV, digital signage, and online media. In his 12 years with Intel he has been an enterprise campaign manager, founding an IT community with members in over 160 countries. That community is now known as the Intel IT Center, which earned him an Intel Marketing Excellence Award. He also co-created/piloted a measurement for online advertising which earned a 2011 ARF Ogilvy Award, also now deployed globally. Previously, he worked at marketing agencies for clients such as The World Bank, Lexus, GE, and Ford. He has a Master's Degree in English Lit and is a comic book geek.

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