Marcia Hansen

Ultrabook Project: Tokyo Travelogue with will.i.am

will-i-am recording toyko ultrabook project

The Ultrabook™ Project with will.i.am has great content—photos and videos—for you to explore. It’s part travelogue and part insider’s guide. When you click over, you can get an inside look at this musical expedition and global cultural endeavor experienced through will.i.am’s eyes and ears.

Musical Expedition
In Tokyo, will.i.am collaborated with Verbal and Mademoiselle Yulia to create a new song, Blow Your Mind. They rocked the Trump House, a unique club for musicians, designers and experimental artists. Read and watch more about Trump House and their collaboration in The Ultrabook Project. Plus, you can add the song, Blow Your Mind, to your music collection. It’s a free music download (until limits reached).

Shop Like a Superstar
You know that will.i.am is in to fashion. While in Tokyo, he visited Rynshu, Ato, Venom, and Shellac, which are all local places, but where it’s at in the fashion world.

Paying Respects
While in Tokyo, will.i.am stopped at Arahama, south of Sendai, which was hit hard by the March 11, 2011 tsunami to lay a flower garland and pay respects.

The Ultrabook Project & Timeline Content — music, art, beauty, and technology

The Tokyo Timeline in the Ultrabook Project enables you to explore the content in a new way. You’re entertained and informed as the music plays and the content streams horizontally. You can listen and click into any of the photos or videos at any time. Plus, you can even comment and share with your Facebook friends, right from the experience.

Check out The Ultrabook Project with will.i.am.

 

Join will.i.am on the Ultrabook Project

Part travelogue and part insiders’ guide, the UltrabookProject is a musical journey and a global cultural experience through eyes and ears of hip hop music legend will.i.am.

In 2012, will.i.am began traveling to various cities throughout the world armed with an Ultrabook, exploring, documenting, collaborating with local artists, and ultimately creating original pieces of music inspired by each of the cities he visits.will.i.am has already traveled to Tokyo, Mexico City and Seoul.

The Ultrabook Project site gives you a free music download of each city’s newly created song, lets you read articles about will.i.am’s travels, and you can learn more about the power of creating with an Ultrabook. Also check out the interactive timeline where you can comment and share the Ultrabook Project with your Facebook friends.

See for yourself

Marcia Hansen

About Marcia Hansen

Marcia works as a digital storytelling marketing strategist for iQ and the Intel digital newsroom. She joined Intel in July 2010 after her pioneering work in social media at Allstate Insurance. She loves words, movies, photos, and world travel. Marcia holds an M.A. from the University of Missouri where she completed a thesis on digital literacies.

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